Noba Pasta inc. is a bit like a baby with an old soul… Indeed, the origin of the company dates back to 1997, when the Milanese mill started producing pasta with its flours made from ancient grains. This pasta, which differs from the majority of Italian pasta on the market, is then sold under the Alegria brand.

In 2020, Robert Larocque, food enthusiast and visionary entrepreneur, joined the team. He wishes to breathe a breath of fresh air into the company in order to introduce it, among others, to new generations known to be concerned about their health and their environment. He wants as many households as possible to discover that not only is it possible to enjoy delicious meals with pasta made in Quebec, but that it is also possible to taste pasta that is both healthier and good for the taste. This is how Noba was born.

Inspired by the know-how of the Italian artisan, Noba offers a range of top quality pasta made in the Eastern Townships with healthy ingredients carefully chosen for their taste and nutritional value. Guided in its choices by eco-responsible values, Noba offers a range of top quality pasta to its customers. Our mission is to offer a nutritious and organic alternative to traditional pasta. It is through impeccable product quality and intelligent packaging that we stand out in the food industry!

Noba Pasta inc.
Owned In: Quebec

Made In Bromont, QC:

  • Macaroni
  • Spaghettini
  • Penne

Noba Pasta inc. Availability:

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Address & Contact

Our Address

110-1420, Boulevard De L'Innovation Bromont, QC J2L 0J8


45.31093, -72.71944