Krippled Fishing Lures has been in business for over 40 years, first established by long time fishing buddies Jim Gilbert and his partner Jack Robertson in 1962. However, Jim’s involvement in the fishing industry goes back even further than that. His father used to rent rowboats to salmon anglers in Brentwood Bay on Vancouver Island in the 20s, and subsequently raised Jim in a boathouse. Growing up in such close proximity to some of the best fishing in the world it’s not surprising that Jim would come to be a salmon-fishing guide by the age of 13.

With 30 years experience guiding salmon fishing excursions Jim earned a reputation as one of Canada’s most internationally acclaimed fishing guides. He reached a career record of 332 consecutive guiding trips without a “skunk” in the early 1970s and has guided celebrities such as Canadian Prime Ministers John Diefenbaker, Lester B. Pearson as well as U.S. President George Bush. Jim possessed a degree in fisheries biology as well as being a noted author, lecturer and accomplished artist.

Owned In: British Columbia


Last Updated December 16, 2021

Made In Sooke, BC:

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Our Address

6871 Talc PLace, Sooke BC, V0S 1N0


48.380235, -123.73566